Creator marketing for restaurants and cafés.
2HOT2PAY connects your restaurant with adult creators nearby. You create an offer, creators drop by, redeem it by QR code or swipe and share their visit with their community.
What's in it for you.
Guests who show off your place.
Creators eat at your place and take their community along. In their own style, not to a script.
You set the offer.
An aperitif, a dessert or a discount: you decide what's on offer, how often it can be redeemed and which creators qualify, for example by follower count or content category.
Redeeming without tech stress.
You pick how each location redeems: your team scans the creator's QR code, or swipes on her phone. Swiping needs no device of your own.
Checked creators.
We look at every creator profile by hand before it's approved. Everyone who joins is an adult with a real profile.
Great food alone doesn't fill tables.
People decide where to eat on Instagram more often than not. An ad looks like an ad. A story from someone you follow feels personal, even when it's labelled as advertising.
Seen, not just photographed.
Anyone can produce nice-looking photos today, even with AI. What counts are people who were really there, and others who see that and can drop by themselves. That's why we rely on creators from your area instead of a large reach scattered far away.
Four steps to your first guest.
- Add your location. We check your details and approve you.
- Create an offer. It goes live without any waiting time.
- Creators drop by and redeem it, by QR code or swipe.
- They show their visit to their community.
This is what an offer looks like in the app.
Ideas for your first offer.
Vouchers that go down well
With every main course
Free aperitif
From two main courses
Free dessert
New menu
Tasting plate
Quieter weekday mornings
Brunch offer
Until 1pm
Cappuccino Morning: free coffee
With your afternoon coffee
Sweet Afternoon: free cake or dessert
Tip: write what you'd like in the offer, for example a story tagging your profile. The creator sees this before she redeems it.
What we promise and what we don't.
We promise you checked creators, a simple tool and clear prices. We don't promise a set number of visits, posts or followers. How many creators come depends on your offer and on the community in your area. Anyone who repeatedly breaks an offer's conditions gets a warning from us first and can then be blocked.
Clear prices, clear terms.
Three tiers, always matching the size of your location.
Silver
regular 49 €
39 €/month
2 months free, then 39 € for 6 months, then 49 €/month.
plus VAT
- 1 location
- 1 active voucher
- 1 event per month
Gold
regular 99 €
79 €/month
2 months free, then 79 € for 6 months, then 99 €/month.
plus VAT
- 1 location
- Unlimited active vouchers
- 3 events per month
- Personal support
Platinum
regular 149 €
119 €/month
2 months free, then 119 € for 6 months, then 149 €/month.
plus VAT
- 2 locations
- Unlimited active vouchers
- Unlimited events per month
- Personal support
- AI support setting up vouchers and events
Ask us directly.
Not sure if 2HOT2PAY fits your restaurant or café? Drop us a line and we will get back to you.